plastic trash

I perceive advertisements as interesting for the same reason why also the psyche of serial murderers can be interesting to study. It’s useful to know your enemy, isn’t it? Being familiar with common marketing techniques and tricks has some practical benefits. I’m not naïve, I won’t claim that I’m immune to being influenced by advertisements just because I have read a few books about marketing. Research indicates that also people who are familiar with some marketing trick can still fall prey to it anyway. But, hopefully, being educated about marketing will make me at least a little bit less likely to make foolish financial decisions due to getting manipulated by a masterfully crafted advertisement. So, yes, I do find advertisements interesting, and I study them. Every now and then I spot some really bad advertisements that make me cringe and feel repulsed by the product. Here’s one such bad advertisement that invokes from me the wrong associations.